What does a good exhibition stand design do? It immediately grabs attention for your brand, sparks curiosity, and invites people to “step inside.” Sounds simple, right? But it’s not that easy.
Besides aesthetics, the stand’s functionality is crucial. What activities must take place on the exhibition floor? Do you want to engage in casual conversations over food and drinks? Then you need a bar or kitchenette built in. Do you want to conduct more formal business meetings? Then a counter and one or more (possibly enclosed) meeting rooms will be necessary. These are just a few basic examples of the kinds of form-and-function questions that Expovorm’s designers (like Lisa) can help you answer.
Every stand design is a creative and technical challenge in which we combine our passion for design with practical craftsmanship.
At Expovorm, everything revolves around creativity and craftsmanship. In our office in Almelo, a team of designers work on creating unique exhibition stands. Curious how we go about it? One of our lead designers Lisa is happy to guide you through the design process of a successful stand.
Together with our client, we assess their desires and practical requirements, in order to create a concept for the ideal stand. Questions asked include: What does the client hope to achieve with their exhibition endavours? Launch a product? Or focus on hospitality?
We also examine practical factors from a specialist’s perspective: the booth’s location in the hall, possible walking flows, and construction constraints such as height limits.
All these ideas are developed and initially sketched on paper. With OctaCAD, an advanced Autodesk plugin, we can accurately incorporate our products and materials into the design.
The digital design gives us and our client immediate insight into required materials, time, and costs. The corresponding quote is already detailed — no financial surprises later!
Once the basic layout and quote are approved, we begin extensive visualizations.
To give our client a clear view of the design, we fully render the stand in 3ds Max. For the graphics—logos, banners, etc.—we use Adobe Illustrator so that everything matches the brand identity.
We add lighting and place the stand in a virtual exhibition hall to simulate how it will look in context. Then we render the stand using Lumion to produce lifelike visuals. If desired, we even create a walk-through video to let the client “move through” the stand.
This presentation is designed to give the client the most realistic view of the final outcome.
When the design is ready, we review the presentation in detail with the client. Should adjustments be made? What can be improved?
Only when everyone is satisfied do we further refine the design in OctaCAD, ensuring we know every detail required for construction.
The final step is turning the design into detailed technical drawings. Thanks to these technical drawings, our team in the warehouse, workshop, and on the exhibition floor knows precisely what is needed to make the vision a reality.
This is how our professional stand-building team ensures that every exhibition stand is a success — from design all the way to realization.
Investing in an exhibition stand at a prestigious trade fair is a major commitment for any company. During the (often brief) event, you want to make a strong impression while also maximizing your return on investment. The stakes are high!
That’s why partnering with a reliable, cost-conscious team that supports you every step of the way is essential. At Expovorm, your brand is our starting point. Every stand is fully custom-built using reusable materials — all on a rental bases.
Curious to see what we can create for your exhibition presence? Contact us and together we’ll craft something extraordinary.
Expovorm delivers elegant design with a responsible twist. B Corps share a vision of fostering a more inclusive, just, and regenerative economic system, one where positive impact for all stakeholders — employees, communities, customers, and our planet — is key.
Succes & Full-Service
We translate all your wishes and ideas into beautiful and successful stands. That is our strength. Curious of what we can do for you?
Expovorm
Expovorm ontwerp en creëert maatwerk (huur)stands waar ook ter wereld. Van idee en ontwerp tot uitvoering en evaluatie en alles daar tussen. Onze design afdeling is gespecialiseerd in hergebruik en recycling. Beter voor het milieu en vaak ook kostenbesparend. Een duurzamere wereld hoeft volgens ons geen duurdere wereld te zijn. Samen met onze klanten hergebruiken wij alle onderdelen van onze stands en als hergebruik in de standbouw niet meer mogelijk is dan zoeken wij naar een andere oplossing. Weggooien is zonde en vaak is er nog veel mogelijk.